An international fashion research project exploring the 'craft of use'

Shared Use

Sharing clothes saves resources if it means fewer pieces are bought. For garments to have multiple users, fit matters; but they also have to be shared with the right people. Sharing works when a bond and joint identity is reinforced by common use; when a memory is re-lived; and when access is gained not just to more and different pieces but also to the values, taste and sensibilities of the owner.

SMS sweater

“This sweater I bought at a kind of flea market seven years ago, it’s handmade and it’s got lots of holes in it [an open knit] so it’s got good ventilation and just needs to be aired. I have worn it a lot and then I live together with two friends of mine who borrow it all the time so we are three using it. To find out where it is I send an SMS…”

Oslo - March 2012
Photograph by Kristin von Hirsch